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Brevo vs Kit (ConvertKit)
Our Verdict
Based on ratings, features, pricing, and capabilities, Kit (ConvertKit) edges ahead in this comparison. Kit (ConvertKit) offers better value and broader platform support.
Feature
Brevo
Kit (ConvertKit)
Rating
⭐ 4.7/5
⭐ 4.8/5
Free Plan
Starting Price
$9/mo
$29/mo
Monthly Visits
22.0M
19.0M
API Support
Open Source
AI Capabilities
Mobile App
Desktop App
Browser Extension
Integrations
6 apps
6 apps
Team Size
ENTERPRISE
SMB
Brevo Pros & Cons
Pros
- Stores 100,000 contacts for free — you only pay for the emails you actually send
- High transactional email deliverability for password resets and order receipts
- Full multi-channel support (Email, SMS, WhatsApp, Live Chat) in one dashboard
Cons
- Free tier limited to 300 emails per day with Brevo logo in footer
- Landing page builder is only included on Business tier
Kit (ConvertKit) Pros & Cons
Pros
- Creator Network generates thousands of free subscribers through creator cross-recommendations
- Industry-leading email deliverability into primary inbox tabs
- Tag-based subscriber management prevents paying twice for the same user
Cons
- Drag-and-drop design templates are simpler than Mailchimp's graphic-heavy layouts (by design)
- Free tier excludes automated email funnels and visual sequences
Brevo Key Features
- Unlimited Stored Contacts on All Plans
- Marketing & Transactional SMTP Email API
- WhatsApp & SMS Marketing Campaigns
- Built-In Free Sales CRM & Live Chat
Kit (ConvertKit) Key Features
- Creator Network (Cross-Promote Newsletters with Top Creators)
- Visual Automation Sequences with Tag-Based Segmentation
- Sell Digital Products & Paid Newsletter Subscriptions (Kit Commerce)
- Clean Text-First High Deliverability Email Formatting